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Promoting professional standards and ethical business practice in the communications industry throughout Southern Africa.

2.2.9 Certified AV Professional


The Professional can demonstrate a deep understanding of the science and technology used in the audio-visual industry, with a deep knowledge in any area of specialisation.


Use the designatory letters (CertAVProf) behind their name

Participate in SACIA events at discounted rates

Offer employers and colleagues assurance of commitment to the broadcast, communications and professional AV industry

Subscription to the SACIA code of professional conduct

Participation in a CPD programmes – as prescribed by SACIA

Be listed on the National Register for SACIA Certified Associates, Practitioner and Professionals

Qualifying criteria

The candidate must:

  • be in good standing in the industry
  • Gained an endorsement from a person of good standing within the professional audio-visual industry
  • have gained an NQF registered qualification at NQF 6 or equivalent
  • completed 5 years of industry related experience. Individuals working on a freelance basis should demonstrate that they have worked a minimum 105 days in each year.


Applicants should complete an online examination (AVP003) that will test their depth of knowledge across a range of competencies and technologies specific to the audio-visual industry.

They should also provide a portfolio of evidence that demonstrates their deep knowledge in any area of specialisation.

Continuing professional development (CPD) requirements

Designated members are required to:

  • maintain annual membership of SACIA
  • subscribe to the SACIA code of professional conduct
  • comply with the CPD requirements as stipulated by SACIA

Recognition of Prior Learning

SACIA’s certification council recognize that many applicants for this designation will not hold an underlying NQF-level 6 qualification. The Council will encourage individual’s lacking such a qualification to apply for a professional designation if they can demonstrate at least 10 years’ relevant work experience in the audio-visual industry. An assessment will be conducted by a body of subject matter experts.

Apply now

Contact details

96 The Bridles, 777 Douglas Crescent, Sundowner, 2188

+27 11 083 6418,

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